Ines Montano came to USF from Guatemala to major in finance with minors in marketing and Italian studies.
Montano was selected to join the Zimmerman Advertising Program as a freshman, and she later served as a mentor for the group. She has also served as the vice president of the Advertising Club for the past two years. As vice president, Montano played an essential role in hosting the first career fair in the Zimmerman School of Mass Communications and Advertising. When the pandemic hit, the fair was initially canceled. Montano took the initiative to try again, this time in a virtual format.
In addition to her participation in clubs, Montano holds two part-time jobs on campus. She works as the marketing director for the Center for Student Involvement as well as working as a tutor for student-athletes. Montano is a Certified Peer tutor and is constantly looking to expand her professional skills by attending workshops and training. In her role as marketing director, Montano launched a project that would allow the Center for Student Involvement to analyze the USF student body and use the information to create strategic marketing strategies. Montano was also heavily involved in implementing a marketing campaign that increased student engagement on social media by 52 percent.
Montano will graduate in the fall of 2021 with hopes to continue her education with a master’s degree in Italy. Montano speaks English, Spanish, and Italian and is also a member of the Beta Gamma Sigma Honor Society.