Christina Marshall works hard at balancing multiple leadership roles within USF student organizations. Yet she still manages to put 100 percent effort into her coursework, internships, and campus job. Those who know Marshall have described her as a self-motivated “true leader” with a “heart of gold.”
Marshall interned at the Children’s Cancer Center, a nonprofit organization supporting families affected by pediatric cancer, assisting with program communication and marketing.
She has been a sports marketing intern with USF Athletics for over a year. She’s passionate about creating an amazing fan experience, whether it’s managing a marketing table or interacting with fans during halftime activities.
She was selected to be in the Raymond James Marketing Mentorship Program, where she learned from senior leaders about marketing within the financial services industry.
Marshall serves as co-executive vice president of the American Marketing Association chapter at USF. She helps coordinate events to enhance the professional development of the group’s 90 members. She was previously the creative director at AMA, using her content creation skills to design graphics for the organization.
As the marketing coordinator for the USF Women in Business Society, she manages the organization’s social media accounts and promotes speaking engagements with successful women business leaders.
She also leads marketing campaigns as the marketing director for the USF Center for Student Involvement. There, she promotes student-led events to the university community, driving event attendance.
“My favorite part about my work is using my marketing skills to better connect students with the university,” she said.